Privacy Policy

Last updated: July 2026

The Greens Dental Surgery ("we", "us", "our") is committed to protecting your privacy. This policy explains how we collect, use, and safeguard your personal data when you visit our website, and how we handle patient data in connection with your dental care.

Who we are

The Greens Dental Surgery is a dental practice based at 30 The Green, Kings Norton, Birmingham, B38 8SD. Our data controller is Dr AA Ali, who is also our Information Governance Lead. If you have any questions about this policy or how we handle your data, you can contact us at reception@thegreensdentalsurgery.com or call 0121 458 1362.

Information we collect through this website

When you use our website, we may collect the following:

• Contact form submissions — if you fill in our enquiry form, we collect your name, phone number, email address, and any other details you choose to provide (such as your reason for visiting or preferred appointment day). This information is used solely to respond to your enquiry and arrange your appointment.
• Free E-Consultation submissions — if you use our Free E-Consultation form, we collect your name, phone number, email address, any message you provide, and a photo of your smile that you choose to upload. This photo is reviewed by a member of our clinical team solely to provide initial feedback on possible treatment options, and is not used for any other purpose without your separate consent.
• Website analytics — we use privacy-focused analytics (Vercel Web Analytics) to understand how visitors use our website, such as which pages are viewed and how visitors arrived at our site. This analytics service does not use cookies and does not collect any personal or identifying information about individual visitors. Data is aggregated and anonymous.

How we use your information

We use the information you provide through our website to:

• Respond to your enquiry and arrange dental appointments
• Communicate with you about your treatment or visit
• Improve our website and services based on general usage patterns

We do not sell, rent, or share your personal information with third parties for marketing purposes.

Patient records and clinical data

If you become a patient at our practice, your clinical records are held separately from this website and are subject to the same strict confidentiality standards as any dental practice. Patient records are retained for a minimum of 10 years in line with our legal and professional obligations, and are only shared with third parties where necessary for your care (such as specialist referrals) and with your consent.

Cookies

Our website does not use tracking or advertising cookies. The analytics service we use (Vercel Web Analytics) operates without cookies and does not track individual visitors across sessions or websites.

Data security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. Contact form submissions are transmitted securely and only accessed by authorised members of our team.

Our website forms are processed using our own website infrastructure, which sends your submission (including any uploaded photo) directly to our practice email address via Resend, a transactional email delivery service. Resend transmits the email on our behalf and does not retain or use your data for its own purposes beyond this delivery.

Your rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data, where applicable
• Object to or restrict how we use your data
• Withdraw consent at any time, where processing is based on consent

To exercise any of these rights, please contact us at reception@thegreensdentalsurgery.com.

Third-party links

Our website may contain links to third-party websites (such as ClearCorrect/Straumann or NHS resources). We are not responsible for the privacy practices of these external sites, and we encourage you to review their own privacy policies.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised "last updated" date.

Contact us

If you have any questions about this Privacy Policy or how we handle your personal data, please get in touch:

• Phone: 0121 458 1362
• Email: reception@thegreensdentalsurgery.com
• Post: 30 The Green, Kings Norton, Birmingham, B38 8SD